What is Enterprise Mobility and how it influence the C-level Executives?

• Enterprise Mobility is a term that describes a shift in work habits with more employees working OOO by using mobile devices and clouding computing.
• Enterprise mobility enables a workforce to have instant access to information through mobile applications anywhere, anytime. People are fundamentally changing the way they work and to remain competitive, organizations are making enterprise applications accessible through mobile devices.

Market Potential & Prediction: 

Mobile has become integral part of our life and Smart-phones and tablets are everywhere except in the enterprise.

Gartner predict sales of 1.2 billion smart-phones and tablets in 2013(i.e are smart devices, including smart-phones and tablets), It’s going to be 50% increase over the last year.

Predicting 2013 is going to be major shift from traditional desktop apps to mobile apps/enterprise mobility apps for the usage of C-level executives irrespective of the industry for their decisions on fly. Eg dash boards, analytics, KPI’s, productivity, inventory and what not? So Enterprise mobility apps are going to be the true virtual office for their strategic and crucial decisions.

Mobile Apps Influence the below Industries: 

The major shift from traditional desktop apps and PDA’s to Mobile Apps as follows:

• FMCG/Retail
• Pharma
• Communications
• Oil & Gas
• Chemical
• Banking
• Insurance
• Hospitality
• Manufacturing
• Hi-tech
• Auto
• Aviation and 
• Real Estate, etc.

Enterprise Mobility Market Strategy & Prediction:

1. By Markets and Markets: Bring-your-own-device (BYOD) and Enterprise Mobility Market worth $181.39 Billion by 2017.

2. By Global Industry Analysts, Inc: Global Market for Enterprise Mobility to Exceed US$168.8 Billion by 2015, by Global Industry Analysts, Inc.

Conclusion: Mobile Apps/Enterprise Mobility is influence the above industry insights huge demand for the relevant mobile apps.

My next post will on Enterprise Mobility Trends.

Thanks,

Venkat SRG.